7 Green Influencers to Watch in 2022

Being Green isn’t easy – check out these 7 influencers who can help you along the way

 min. read
March 23, 2022

7 Green Influencers to Watch in 2022

Being green isn’t easy – thankfully there are influencers on every platform to help you on the journey, from zero-waste homes to sustainable wellness.

Let’s face it — Earth isn’t looking too hot right now. Or is it looking too hot? Either way, being green and sustainable is getting to be even more important as we venture into 2022. But, what exactly is “being green”? Thankfully, you don’t have to answer that alone: influencers from all sides of the sustainability space are exploring that question. Whether they are creating a zero-waste home or cooking healthy meals, “Green” influencers are all over social media looking to make a difference.

Here are 7 “Green” Influencers to watch out for, and maybe even partner with, in 2022:

1. Max La Manna

Max La Manna (@maxlamanna) is a zero-waste chef based in New York. Since 2017 he has been committed to his mission of “no food waste”, and worked as a sustainability advocate, environmentalist, and author on the subject. In fact, he has recently published a plant-based recipes cookbook called “More Plans Less Waste”. You can find him on both Instagram and Tik Tok sharing easy, plant-based recipes with his 1 million followers.

2. Elizabeth Teo

Elizabetha Too, also known as @zerowastecutie, is an environmental activist using her platform to share about environmental justice and how it ties into fashion and the climate change crisis. She has been featured on Vogue and uses her Instagram platform to post infographics and educational videos for her 28.6k followers. Elizabeth currently partners with sustainable, earth-friendly brands like Fluer House Plants and Kind Laundry Sheets.

3. Jazmine Rogers

Jazmine Rogers, aka @thatcurlytop, brands herself as the #sustainablebaddie. She focuses on promoting sustainable fashion and her sustainable lifestyle through posts on YouTube, Tik Tok, and Instagram. Jazmine encourages her audience of roughly 100k to #rewearthat and partners with sustainable brands across the market. For example, Jazmine holds associated discounts with clothing brand “back beat” and skincare brand “cocokind”.  

4. Bea Johnson

Bea Johnson is an environmental activist and motivational speaker. In her book, “Zero Waste Home: The Ultimate Guide to Simplifying Your Life by Reducing Your waste”, Bea showcased how she reduced her family’s annual trash down to a pint. On her Instagram account, @zerowastehome, Bea encourages her 263k to continue living trash free with different infographics and examples of how she reduces waste.

5. @Joesgarden

Want to get into gardening? @Joesgarden is the perfect first step. To his Tik Tok audience of 935.7k, Joe provides tips to grow fruit and vegetables. Throughout, he encourages up cycling and sustainable gardening. For example, Joe shows how to recycle bottles into watering cans and how to help reduce waste by making your own compost.

6. Kate Glavan

Kate Glavan, @kateglavan on both Instagram and Tik Tok, is a Gen-Z content creator who is passionate about wellness, sustainability, and climate change. Prior to creating content on Tik Tok, Kate co-created popular health/wellness meme page @seamossgirlies and continues to co-host its associated podcast. To her Tik Tok audience of 100k, Kate shares entertaining content about her social life while also integrating wellness and fitness inspiration. She currently partners with brands associated with those passions, including Athletic Greens, Seed Probiotics, Outdoor Voices, and most notably, Hoka.

7. Tia Hrubula

Tia Hrbula (@tia.hrubala) is an industrial design student based in New York. Tia uses high-style fashion and sewing to encourage her Tik Tok audience of 204.8k followers to pursue sustainability alongside her. Tia’s most popular videos showcase her transformation of simple pieces of cloth to stylish pieces of clothing. In the past, Tia has partnered with fashion brands like North Face and For Days.

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