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Team Tensor
March 23, 2022
Bella Poarch Metric Breakdown
TikTok lip sync sensation and Build a B*tch music star Bella Poarch has millions of followers on every platform.
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November 18, 2020
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5
min. read
Unless you’ve been living under a rock, you’ve probably heard the name Bella Poarch at some point. The internet star has become a household name because of her extreme virality on various social media platforms, especially TikTok.
TikTok has exploded in popularity in recent years thanks to its innovative algorithm, allowing its users to be continuously reinforced by their videos of interest. This same algorithm has shot ordinary people into mega-influencers faster and more frequently than we’ve ever seen prior. TikTok was able to reach over 1 billion monthly active users in Q3 of 2022. The app has over 3.5 billion installations and an average of 167 million videos are viewed every 60 seconds; talk about traffic.
With TikTok’s massive reach, it’s easy to see how some of its creators have exploded in fame; one of these very lucky people is Bella Poarch.
Bella’s Rise to Fame
Bella Poarch -- actual name Denarie Taylor -- wasn’t always an internet sensation. Born February 9th, 1997 in the Philippines, Bella decided to enlist in the military at just age 17. She served in the US Navy for four years before deciding not to renew her contract.
In April 2020, Bella downloaded the popular app TikTok, . A short 4 months later, in August 2020, the trajectory of Bella’s life completely changed when she uploaded a lip syncing video. The video featured Bella lip syncing the song ‘M to the B’ by English rapper Millie B which, to this day, holds the title of most liked video on TikTok.
This short video soon catapulted her into fame, fortune, and further career success. She continues to post engaging content on TikTok, usually pertaining to gaming, cosplaying, lip syncing, and music. She’s grown her brand onto other common platforms such as Instagram and Twitter, where she also maintains her popular persona.
- @bellapoarch
- 14M Followers
- @bellapoarch
- 1.2M Followers
- @bellapoarch
- 5.5M Followers
- @bellapoarch
- 6.4M Subscribers
Learn more about the metrics of top influencers like Khaby Lame here.
Metric Breakdown
Engagement
Bella Poarch stands strong as the third most followed creator on TikTok, holding a massive 96.2M followers. This month, her followers are up 0.26% and her average views, currently 14.2M, is up 4.61%. She gets an average of 1.1M likes per video, which is down 2.98% this month, and an average of 6k comments, which is down 13.98%.
Bella is a United States based creator; she currently resides in the sunny city of Los Angeles! Her account is currently trending down by -0.38, and her engagement rate is steady at 1.15%. As previously explained, her followers are up 0.26% this month, but her following is up 0.33%.
Her engagements between posts vary greatly across some of her most recent videos in the last couple of months:
On December 27, 2022, her post received 111.9K likes and 2.1K comments. The video featured Bella cutely cosplaying for a brand deal with anime streaming service, Crunchyroll.
On December 26, 2022, she posted a (slightly failed) gingerbread house making video. Although the gingerbread house was a flop, her post sure wasn’t! It received 1.2M likes and 4.6K comments.
Lastly, on December 2, 2022, Bella received a whopping 2.3M likes and 9K comments on her Brazilian dance trend video.
Learn more about the metrics of top influencers like Charli D'Amelio here.
Followers
Moving on to her follower’s demographics, Bella Poarch holds an incredibly even fanbase; about 52% of her followers are female and about 48% are male. Her content appeals largely to the younger generation, with the majority of her followers (61.48%) being between the ages of 18-24. Following that are 25-34 year olds, who make up 20.68%, and then 13-17 year olds, who comprise 13.44%. The remaining 4.4% are aged 35 and older. Overall, Bella’s most common demographic is women between the ages of 18-24, comprising 33.25% of her total following.
Location and language
Location-wise, about 17.8% of Bella’s followers are based in the United States. Although the US comprises the majority of her followers, she still holds a following in 21 other countries. Following the US is her home country of the Philippines, making up 9.38% of her followers, then comes Mexico at 8.02%, and then Russia at 7.12%. Some other notable countries include Brazil, Indonesia, the United Kingdom, Columbia, and Germany.
Naturally, the majority of Bella’s followers are fellow English speakers (40.31%), as she is. Following English are her Spanish-speaking followers at 21%, then Russian-speakers at about 10.9%, and then Portuguese-speakers at 6.8%. Some of the other languages that make up her TikTok fanbase are reflective of their homelands, such as French, Indonesian, German, Arabic, Italian, and Vietnamese.
Bella Poarch has traveled a long journey behind her, but she certainly is nowhere near her peak. She continues to grow as a creator and influencer in multiple industries, most notably by her latest endeavors in the music industry. Whether you’ve first heard of Bella Poarch from her silly TikTok videos, stunning Instagram pictures, or as one of the best up and coming new artists, one thing is sure- it definitely won’t be the last time you hear her name!
Influencer marketing and the success of campaigns all depend on choosing the right influencers. Whether you’re looking for a full-scope campaign or just getting connected to influencers, platforms like Tensor Social can do it all for you. They match you with the right influencer, provide performance metrics, and manage the entire process so that you can put in minimal effort to see your investment work.
Blog by Katie Hale
